How to avoid failing

In any business environment, there are constant challenges that can see you fail or can be tools for success. Channelling these challenges and turning them into strengths is necessary. Consider the following failures business owners commonly make and reflect on how these apply to your business: Multitasking For a lengthy period, the ability to multitask…

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Setting clear marketing goals

Setting clear and direct marketing goals is an ideal strategy for promoting your business and business growth. There are a number of different goals you can set to ensure you are optimising your marketing opportunities; consider the following: SWOT analysis Before setting any goals, it is important to understand the purpose behind your marketing strategy;…

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Attracting Millennials to work for your business

Millennials are encompassing around a quarter of the workforce now and bringing along with them diverse needs and challenges. Employers must understand these needs and challenges to better attract more Millennials to work for them as their skills are in high demand. Firstly, Millennials (born between 1980-2000) are the first generation to understand technology possibly…

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Setting deadlines could be killing your business

Setting goals involves having an end date, but deadlines could be killing your business. While deadlines can help motivate employees to complete their work within a given timeframe, research shows that there are a number of downfalls to setting strict deadlines. Consider the following: Creativity Deadlines have been proven to hinder an individual’s creativity and…

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How to avoid the holiday slump

The summer holidays may be a period of increased sales for some businesses, but for many, it can be a quiet time with a heavily reduced cash flow. Staying ahead financially, if you are the latter, can be difficult which is why you should consider the following: Use it to your advantage A lull in…

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Managing work-life balance

Maintaining a healthy work-life balance may seem impossible as a business owner, but it is achievable, if not, necessary in running a successful business. Not carving out time and space to enjoy your personal life, such as spending time with loved ones, exercising, travelling or enjoying your hobbies, can have a negative impact on your…

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Celebrating Christmas in your office

Christmas can be a very exciting time for many, and it can also be the dreaded season for others. Consider the following tips for celebrating Christmas in style, to ensure that all your staff get the most out of this period. Office Christmas party Holding a work Christmas party can be risky, particularly if alcohol…

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Time wasters to avoid

Understanding what behaviours and factors which cause employees to waste time is important. Only when you understand why time is not being used efficiently can you implement strategies to overcome this. Consider the following: Technology Technology helps us do things in a fraction of the time, it allows us to do things that are otherwise…

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